Cross-Border Co-Investment

Illustrative Case Study · Global Investment

How Investors with complementary investment interests could discover one another, evaluate a shared opportunity, and explore a potential co-investment relationship through Link2Investors.


Important: This is an illustrative educational scenario demonstrating how Investors and Entrepreneurs could potentially use Link2Investors. It is not a representation of an actual Link2Investors transaction, completed investment, or guaranteed investment outcome.

The Opportunity

Imagine a growing company seeking expansion capital to enter additional international markets.

The company has:

  • An established product or service
  • Existing customers
  • Demonstrated revenue
  • A management team
  • An international growth strategy
  • A defined capital requirement

However, the amount of capital required and the company’s international expansion plans make it beneficial to speak with Investors who bring different capabilities to the opportunity.

One Investor may have significant experience in the company’s industry.

Another may have stronger relationships and market knowledge in the geographic region where the company intends to expand.

Rather than viewing these Investors only as separate sources of capital, there may be an opportunity for co-investment.

What Is Co-Investment?

In simple terms, co-investment occurs when two or more Investors participate in the same investment opportunity.

Depending upon the transaction, participating Investors may contribute different:

  • Amounts of capital
  • Industry expertise
  • Geographic relationships
  • Strategic resources
  • Professional networks
  • Business-development capabilities

The precise legal and financial structure of any co-investment depends upon the particular transaction.

The potential advantage is that an Entrepreneur may gain access to more than capital alone.

The company may also gain Investors whose experience and relationships complement one another.

STEP 1 — The Entrepreneur Creates the Opportunity

The Entrepreneur begins by developing a strong Link2Investors Profile and clearly presenting the business.

The investment opportunity identifies information such as:

Company: [Example Company]

Industry: [Industry]

Current Stage: Growth / Expansion

Capital Sought: $[Amount]

Primary Objective: International expansion

Target Markets: [Countries/Regions]

Use of Funds: [Expansion, staffing, marketing, operations, technology, etc.]

The Entrepreneur also prepares appropriate supporting information for Investors who express serious interest.

STEP 2 — Investor A Discovers the Opportunity

Investor A reviews the opportunity and sees strong alignment with the Investor’s industry experience.

For example, Investor A may have:

  • Previous investments in the sector
  • Operating experience
  • Industry relationships
  • Knowledge of the company’s business model
  • Experience helping similar companies scale

The opportunity is attractive, but Investor A may not have extensive experience in the international market the company is targeting.

Investor A begins a conversation with the Entrepreneur to learn more.

STEP 3 — Investor B Identifies a Different Strategic Fit

Investor B also discovers the opportunity.

Investor B’s background is different.

This Investor may have:

  • Experience in the target international market
  • Relationships with regional companies
  • Knowledge of local customers
  • International business experience
  • Distribution relationships
  • Strategic partnerships
  • Experience evaluating cross-border opportunities

Investor B may therefore see value in the same company for different reasons.

STEP 4 — Complementary Investment Interests Emerge

As conversations progress, the Entrepreneur recognizes that the two Investors could potentially bring complementary capabilities to the opportunity.

Conceptually:

Investor A

Capital

  • Industry Expertise
  • Operating Experience

Investor B

Capital

  • International Market Knowledge
  • Strategic Relationships

Together

Potential Capital

  • Industry Expertise
  • Geographic Expertise
  • Expanded Professional Network

This does not mean that the Investors will necessarily invest together.

It means there may be enough complementary interest to justify exploring a potential co-investment relationship.

STEP 5 — The Parties Begin a Professional Discussion

Before any investment decision, the parties need to understand one another’s interests and expectations.

Potential discussion topics may include:

  • Company strategy
  • Capital requirements
  • Proposed Use of Funds
  • Target international markets
  • Business valuation
  • Proposed investment structure
  • Investor expectations
  • Management responsibilities
  • Governance
  • Financial projections
  • Potential risks
  • Investment timeline
  • Due-diligence requirements

Each Investor should independently determine whether the opportunity is appropriate for them.

STEP 6 — Due Diligence

Interest is not the same as an investment commitment.

Before proceeding, Investors may conduct appropriate due diligence.

Depending upon the business and transaction, that could include reviewing:

  • Corporate organization
  • Ownership structure
  • Management Team
  • Historical financial statements
  • Financial projections
  • Revenue
  • Customers
  • Contracts
  • Intellectual property
  • Market research
  • Competition
  • Legal matters
  • Regulatory considerations
  • Tax considerations
  • International operations
  • Proposed Use of Funds
  • Other information relevant to the investment

Cross-border transactions can introduce additional legal, regulatory, tax, currency, banking, and jurisdictional considerations.

Qualified professional advisors may therefore be particularly important.

STEP 7 — Determine Whether Co-Investment Makes Sense

After reviewing the opportunity, several outcomes are possible.

Outcome A — Both Investors Participate

Both Investors determine independently that the opportunity fits their investment criteria and agree upon an appropriate structure.

Outcome B — One Investor Participates

One Investor decides to proceed while the other determines that the opportunity is not currently appropriate.

Outcome C — Neither Investor Participates

Due diligence or negotiations reveal that the opportunity does not meet either Investor’s requirements.

Outcome D — Continue the Relationship

The current transaction does not proceed, but the Entrepreneur and Investors maintain relationships for possible future opportunities.

Each of these is a legitimate outcome of the investment-evaluation process.

STEP 8 — Professional Documentation & Closing

If the parties decide to proceed, qualified legal, financial, tax, and other appropriate professionals should help establish the applicable transaction structure and documentation.

The parties should clearly understand:

  • What is being invested
  • Who is investing
  • Amounts being invested
  • Ownership or economic interests
  • Rights and obligations
  • Governance provisions
  • Applicable restrictions
  • Material risks
  • Reporting expectations
  • Other transaction terms

Link2Investors facilitates connections. The parties remain responsible for conducting due diligence and obtaining appropriate professional advice regarding any resulting transaction.

How Link2Investors Can Help Create the Connection

The value of a professional network increases when members can discover people they otherwise might never meet.

Link2Investors is designed to connect:

Entrepreneurs → Investors

Investors → Entrepreneurs & Investment Opportunities

Entrepreneurs → Service Professionals

A cross-border investment opportunity could therefore begin with something as simple as:

Entrepreneur Creates Profile

↓

Investment Opportunity Is Presented

↓

Investor A Discovers Opportunity

↓

Investor B Discovers Opportunity

↓

Conversations Begin

↓

Potential Complementary Interests Are Identified

↓

Due Diligence

↓

Potential Co-Investment Discussion

Link2Investors creates the environment for the connection and initial interaction.

The members determine whether the relationship should progress.

Why Cross-Border Investor Connections Can Be Valuable

International expansion frequently requires more than capital.

Companies may benefit from Investors or advisors who understand:

  • Local markets
  • Business culture
  • Customer behavior
  • Distribution
  • Strategic partnerships
  • Regulatory environments
  • International operations

An Investor with strong industry knowledge and another with strong geographic expertise may potentially provide complementary value.

The Entrepreneur’s Role

The Entrepreneur should not simply introduce two Investors and assume they will structure the transaction.

Management should remain prepared to clearly communicate:

  • Business strategy
  • Capital requirements
  • Expansion plans
  • Financial assumptions
  • Use of Funds
  • Management responsibilities
  • Risks
  • Milestones

The company should also maintain organized documentation for due diligence.

The Investors’ Role

Each Investor remains responsible for independently evaluating:

  • The company
  • Management Team
  • Investment opportunity
  • Proposed transaction
  • Potential co-investors
  • Risks
  • Legal and financial considerations
  • Whether the opportunity fits their own investment criteria

The fact that another Investor is interested should not substitute for independent due diligence.

The Role of Service Professionals

A cross-border investment may require assistance from multiple professional disciplines.

Through Link2Investors, Entrepreneurs may also connect with Service Professionals providing services such as:

  • Accountant / CPA
  • Attorney
  • Bookkeeper
  • Business Coach
  • Business Plan Writer
  • Executive Summary Writer
  • Financial Statements / Pro Forma Specialist
  • Grant Writer
  • Graphic Design (Logos & Branding)
  • Marketing & Advertising
  • Pitch Deck Specialist
  • Social Media Marketing
  • Trademark Attorney
  • Website Design & Maintenance
  • Other specialized services

Appropriate professional assistance can become increasingly important as the complexity of a transaction increases.

Five Lessons From This Scenario

1. Investors Can Bring More Than Capital

Industry knowledge, geographic expertise, relationships, and operating experience can also create value.

2. Different Investors May See Different Value in the Same Opportunity

One Investor may understand the industry while another understands the target market.

3. Co-Investment Requires Alignment

Interest in the same company does not automatically mean two Investors should invest together.

4. Due Diligence Remains Essential

Every Investor should independently evaluate the opportunity and other parties involved.

5. The Initial Connection Can Be Powerful

A professional platform can create introductions among Entrepreneurs and Investors who might not otherwise have discovered one another.

Cross-Border Investment Readiness Checklist

For Entrepreneurs

  • Complete your Entrepreneur Profile.
  • Clearly describe the investment opportunity.
  • Identify the amount of capital sought.
  • Define the proposed Use of Funds.
  • Explain the international expansion strategy.
  • Prepare appropriate financial information.
  • Organize supporting documentation.
  • Identify major international risks and assumptions.
  • Be prepared for Investor due diligence.
  • Obtain appropriate professional advice.

For Investors

  • Review the Entrepreneur and company information.
  • Determine whether the opportunity fits your investment criteria.
  • Conduct independent due diligence.
  • Evaluate international and jurisdictional considerations.
  • Understand the proposed investment structure.
  • Evaluate prospective co-investors independently.
  • Obtain appropriate legal, financial, tax, and other professional advice.
  • Clearly document any resulting investment.

Connections Without Borders

An Entrepreneur may have a compelling opportunity in one location while the most appropriate Investors, strategic relationships, or expertise exist somewhere else.

Platforms such as Link2Investors can help reduce those geographic barriers by making it easier for members to discover, connect, communicate, and explore potential opportunities.

A connection may begin online.

What happens next depends upon the people, the opportunity, the due diligence, and the decisions each party makes.

Discover Opportunities. Build Relationships. Explore Strategic Connections.

Welcome to a more connected investment community through Link2Investors.

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